Saturday, December 12, 2020

Quote of the Day (Tim Harford, on Why Writing a Holiday Newsletter is Difficult)

“The genre [the holiday newsletter] is a difficult one. A classic holiday letter must—like a Facebook post —mean something sensible to a wide variety of recipients. Too upbeat and it feels boastful or fake. Share unpleasant details and it's Too Much Information. Keep it light and you risk seeming banal. Brevity can confuse. Prolixity is worse.

“Even for a skilled writer this is a challenging brief, and neither you nor I are Dorothy Parker or Oscar Wilde. And yet some of us persist.”—“Underground Economist” columnist Tim Harford, “In Praise of the Christmas Newsletter,” The Financial Times, Nov. 28-29, 2020

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